René was formed with the goal to provide the finest, most premium quality products directly to the consumers. Today, we have over 7 well known EU approved companies on board from all across Europe, with more coming in the future. Our eventual aim is to become a global organization, recognized as both a domestically and internationally cohesive healthcare and pharmaceutical company through practicing our core values of‘Innovation, Quality Assurance and Safety’.

Our CEO Asad Shuja is a man with a vision and passion of keeping up with the current market trends to provide the best products to our consumers. “Our ambition is to drive a high-performance culture, remaining true to our values and our purpose of bringing out the best in you. We envision satisfying the healthcare needs of our customers and contributing in the global efforts made for healthier humanity,”CEO Asad Shuja.

René’s story began when our CEO attended CPHI, which is an exclusive pharma event for raw materials, where DERMASTIR caught his attention. DERMASTIR is the luxury skincare brand owned by Alta Care Laboratories, a reputable Pharmaceutical and Cosmeceutical manufacturing company based in France. Alta Care laboratories also owns an award winning beauty spa in Italy. DERMASTIR products proved to be an instant hit and was followed by an offer from Alta Care Laboratories for René to open an aesthetic clinic in Lahore in collaboration with DERMASTIR Italy – a project that René will be launching soon.

René has a wide and diverse beauty products range which are carefully chosen for various market segments ranging from high-end to more reasonably priced products.Since René has a strong pharma background, our aim is to choose not only the highest quality products but also ones that provide long term visible results in the safest way possible.